"There are too many defeated heroines!" x JR Tokai Support Tour: Toyohashi "Hotel Asosia Toyohashi (ホテルアソシア Toyohashi)" one day one room limited theme room open for reservation

I want to put on the "defeat heroine too much! (負けヒロインが多すぎる！)" JR Tokai's "Support Brigade" (推し旅) has launched its fourth project in cooperation with this movie, creating a "one-room-a-day-only" themed guest room in Toyohashi, Aichi Prefecture, at the Asosia Toyohashi (ホテルアソシア 豊橋), a hotel located directly across the street from the train station. From the character wall in the shape of the JR Tokai uniforms to the original voices of the guest rooms and the exclusive gifts for the lodgers, you will feel as if you are traveling with the characters in Toyohashi. In this article, we have compiled the key points of accommodation, reservation and transportation information to help you master it all at once.

Planning and Accommodation Period｜All at once!

Overall cooperation period:From October 3 (Fri) to December 25 (Thu), 2025, the JR Tokai "Support Brigade" x "Too many defeated heroines! The fourth event will be held simultaneously on Shinkansen trains and in Toyohashi City.
Theme rooms are available during your stay:October 18 (Sat) to December 25 (Thu), 2025, open daily onlyroom。
Booking begins:Open from 10:00 on Friday, October 10, 2025 at the official website of the Hotel Asociabond Bridge.

Room Highlights｜"Play Toyohashi with Characters" immersive design

JR Tokai Uniformed Character Visual Wall

The guest rooms are equipped with a special character key visual wall, which allows for close-up viewing of the characters at full size; it also displays scenes from the work's debut in Toyohashi City and photographs of the characters walking around the city, so that you can immerse yourself in a world view as soon as you enter the room.

Guest room only original voice

Scan the QR Code on your TV screen to listen to the limited voice of the character playing Toyohashi on your cell phone. Don't forget to bring your headphones for the special content "Only residents can hear it"!

Too many defeated heroines! Stylish interior design

Bed flags, pillowcases and other details are completely redecorated, and the playful arrangement of the fans' heart is straight from the heart, so taking photos can be done in a second.

Limited Gift for Lodgers

Receive a check-in bonus at check-inLimited Design Card KeyWith the same type of stickers, ticket clips and other small items, you can also bring home to continue the memories of the trip.

Room Types and Prices｜Who is the best place to stay?

Room Type:Standard double room (18 square meters) with 1,400 x 2,000mm beds.
Price:18,000 yen per room for 1 person (excluding breakfast); 22,000 yen per room for 2 persons (excluding breakfast).
Check-in/Check-out:15:00 ／ ~ 12:00.
Suitable for ethnic groups:Fans who want to make sure that they can fully experience the audio and city tour and leave early the next morning to take pictures of the sights, or free-travelers who want to minimize their transportation routes.

How to Reserve｜Official Access and Procedures

Reserve a pathway:Hotel Associa Toyohashi's official "Accommodation Plan" page.
Suggested Process:
1) Register and confirm your credit card information before the reservation opening time (10:00 JST).
2) Select the date of your stay (note that there is only one themed room per day).
3）Confirm the price and the condition of not including breakfast, and complete the payment.
4) Take a screenshot of the confirmation letter and present it at the counter on the day you move in.

→ Go to the official booking page

Hotel Information｜Station direct access, zero-transfer mobility

The name of the hotel:Hotel Associa Toyohashi (ホテルアソシア Toyohashi / Hotel Associa Toyohashi)
Address:Nishijuku, Hanada-machi, Toyohashi City, Aichi Prefecture, 440-0075 (Directly connected to JR Meitetsu Toyohashi Station)
Phone:+81-532-57-1010 (Representative)
Official Accommodation Program page:https://www.associa.com/tyh/stay/packages/
SNS:Instagram ／ Facebook ／ LINE

How to go on a pilgrimage to Toyohashi｜Even more fun with the "Support Tour"!

In addition to the themed rooms, this 4th collaboration will include original voice and souvenir items limited to the Tokaido Shinkansen trains, a voice project for a tour of Toyohashi City, and surrounding events such as the Toyohashi Integrated Zoological and Botanical Park (のんほいパーク). Suggested schedule is:
Day 1 Take the Shinkansen → Unlock the audio program on the train → Arrive and check into a themed room → Go to the station area in the evening.
Day 2 Start the city audio tour centered around the station → Allow time for shopping at the station building before your return trip.
If you have a JR Tokai "EX Tour Advance Reservation" ticket, you can also combine it with a combination of admission to a scenic spot and a free gift to make your trip even smoother.

Practical Reminder｜Reservation & Check-in tips

Theme RoomOnly one room per dayPlease check back during the opening hours as popular dates may sell out quickly.
The price of this plan isbreakfast not includedThe hotel is located in the center of the city, and the hotel meals can be purchased separately.
Please bring your own smartphone and headset with internet access to enable QR Code for the guest room's limited voice.
Events and prizes are subject to change according to official announcements; please refer to the reservation page and the JR Tokai special page for the latest information.
・If you want to take photos of the interior decoration of the room, please avoid disturbing the residents on other floors and follow the hotel's rules.

Conclusion｜Make your favorite part of the journey.

The most appealing part of this project is that you can turn your love for the characters into a one-night stay. From the moment you enter the room, you are "traveling with the characters. If you're planning a trip to Japan in the fall or winter, and your route takes you through the Tokaido Shinkansen, you might want to add Toyohashi to your itinerary and fill up your memories with one night's stay.