When it comes to Japanese matcha desserts, most people's minds often conjure up established impressions such as "rich," "sweet aftertaste," and "slightly bitter." However, a long-established teahouse from Yame City, Fukuoka PrefectureChamura (Ochamura)is attempting to break this traditional framework by making the "varietal differences" of matcha itself the absolute protagonist, opening up a whole new level of culinary taste experience on the tongue!

Chamu has specially introduced limited-time fresh chocolateLuxury ChocolateCarefully selected three distinct single-origin matcha varieties, delicately sealing their unique flavors within the raw chocolate. At the same time, last year's best-selling, instantly sold-out popular itemYame Matcha Nama ChocolateAlso making a limited-time return! Come join the JoyJapan correspondent to taste this quiet luxury unique to Yame matcha!

Hachinohe's old shop "Ochamura" and the persistence of a single variety of matcha.

Located in the southern part of Fukuoka Prefecture, Yame City is one of Japan's renowned high-grade tea-producing regions. As a long-established local tea shop deeply rooted in the community, Ochamura has dedicated many years to promoting Yame tea culture, with a particular focus onSingle Origin MatchaResearch and production.

Unlike standard matcha on the market, which is made by blending various tea leaves, single-cultivar matcha fully preserves the distinct character of a single tea tree variety. From aroma and umami to astringency, each selection features clear, identifiable characteristics. This matcha experience where you can "taste the difference" is the unique charm that Tea Village hopes to bring to tea enthusiasts everywhere.

🍫 Exclusive pastry chef selects three matchas to create "a grain of sand holds a universe"

The newly launched limited-edition Nama chocolate, "Luxury Chocolate," was personally crafted by tea village's exclusive pastry chef. After repeatedly testing the flavor pairings of Nama chocolate with various single-origin matcha varieties, three varieties that best showcase the characteristics of Yame matcha were ultimately and rigorously selected:

Tsuyuhikari - a gentle sweetness with a transparent feel

The biggest characteristic of "Ro-ko" is that bitterness is almost imperceptible; the taste is clear and mellow, featuring a delicate, natural sweetness. Combined with the raw chocolate, the aftertaste is light and not cloying, making it a wonderful and surprising first bite when tasting this set of raw chocolates.

Okumidori - round and thick adult flavor

"Aotsui" is known for its warm, rich umami flavor. When blended with the rich and silky texture of raw chocolate, it creates a calm, understated, and mature flavor profile—a sophisticated matcha chocolate meant to be enjoyed slowly and mindfully.

Saemidori - a strong presence with a well-defined aroma.

"Saidori" has a rich and elegant aroma with complex layers, and the umami and sweetness of the matcha are exceptionally distinct. Even when paired with high-purity chocolate, the matcha maintains a strong presence—truly a masterpiece that hardcore matcha lovers cannot miss!

🍃 Not just sweet, but letting matcha truly take center stage

To prevent the sweetness of the chocolate from masking the flavor and character of the matcha itself, Chazuru underwent countless adjustments in recipe proportions, temperature control, and stirring processes. The finished product avoids an overly sweet profile, instead allowing the matcha's inherent elegant aroma and umami to emerge naturally.

Therefore, even those who are not very accustomed to sweets can enjoy it with peace of mind, making it an exquisite top choice to showcase one's taste when giving gifts for Valentine's Day or holidays.

💡 Popular bestseller is back in stock! "Yame Matcha Nama Chocolate" now on limited sale:
The classic product "Yame Matcha Nama Chocolate," which sold about 500 boxes and received numerous inquiries even after selling out during last Valentine's Day, is also making a limited-time return! Perfectly capturing the rich flavor of Yame tea unique to the tea village, it has received extremely high praise both as a treat for yourself and as a gift!

🛍️ Product Specifications and Pricing Information

📍 Chamura (Ochamura) Main Store Information

Source: Chamura (Ochamura Co., Ltd.) / Edited by JoyJapan Editorial Department